Foundry 13
Brand Strategy for Athletic Performance & Training Center
Client
Foundry 13
Timeline
Ongoing
Services
Brand Strategy, Website Design, Paid Ads
Website
Client
Challenge
Foundry 13 is a growing training center and gym. They were looking to take their brand efforts to the next level.
Goal
We started with an in depth brand strategy to re-align their messaging and values. Then we refreshed their social media platforms with a new look and feel while re-designing their website for easier navigation and ecommerce functionalities to sell merch and supplements. Once that was in place, we refreshed their Google search keyword and messaging strategy and launched Meta ads to reach a growing audience.
Result
Increased Google Paid Search CTR to >6% and rising, improved content efforts with ongoing social efforts, and increased reach to thousands of potential customers per week through Meta paid ads.